Wednesday, June 3, 2009

Living Jews: Elliot Darvick and

Elliot Darvick, the brains behind is back at it again with another positive piece of web property. is here to save Hip Hop, and maybe a few others along the way.

Elliot has always been a fan of Hip Hop, and it was through the music that we were first introduced.

Now, 6 years later, Elliot is living in California, the web tech center of the world (other than, perhaps, Israel).

As he explains the reasoning behind the site, "people love quotes and lyrics, they like to be inspired and Hip Hop provides that content. A lot of people forgot that Hip Hop can be positive and inspirational, so is here to bring that back."

The site presents inspirational lyrics (warning, some discretion is advised) in an easy to digest manner, allows for sharing, making a favorites list, and download the song from which the lyric came.

One of our favorite features of the site, though, is that when you download the song, all of the site's profits go to UCan Chicago, a non-profit that works with youth from troubled homes. a real sense, when you get inspired by a lyric, and download the song, that positive feeling is having a real and positive impact.

Where does it go from here? The hope, according to Elliot, is to get people talking about it and adding their favorite lyrics, and maybe even influencing the market towards the production and consumption of more positive Hip Hop.

What are you waiting for? Get Inspired!

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